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03-686, Poland

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Archive for August, 2018
27 August 2018
24: Mini-Episode – Tipping my hat to Jonathan Gall

We have a few short announcements and thought we’d try a Mini-Episode. Jonathan’s business is growing which is GREAT! However, it has a ripple effect on his involvement in this project as my co-host. We discuss this along with some news about our workshop at Product Development Days.

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19 August 2018
23: A sneaky plan to get rid of Dinosaurs

Wojtek Kutyla values the ability of a designer to play the role of enabler, and we ‘absolutely’ agree with his approach. If you building something with a team of people they, we, are all busy with the act of creation. In his words, he has a sneaky plan to replace the old dinosaurs with teams with an user-centric approach.

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6 August 2018
22: Olga, an agent of effective [marketing] communication

This week we are joined by Olga Kovalenko. She has found her niche in digital marketing and join us from Kiev, Ukraine where she applies her trade at Trionika as Marketing Team Lead. Here she focuses on email marketing; she’s fast to point out that the humble E-mail is not dead [yet], and still remains a key part of the digital communication mix. She recently finished a PhD that focused on unpacking the value of micro-copy within digital communication, amongst others.

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