Want to take a leap into podcasting? I’ve got something that might help you. Podcasts are hands down my favourite medium – but so many of them fail or fizzle out. This motivated my to draw up a tool that I’ve been using with some of my clients and I hope will help creators as you think about the “why” of your audio creation — especially if you’re an entrepreneurial podcaster. Drop me a note if you found this helpful at all — now go record something.