Warsaw
03-686, Poland
Zurich
8008, Switzerland
8:30 AM - 7:00 PM
Monday to Friday
Start leading innovation initiatives with your team, and get the results you desire — without having to recruit an army of consultants.
I get it. It’s hard to manage day-to-day corporate responsibilities while trying to simultaneously find the time to develop new concepts.
You are not alone. Only 10% of managers have the luxury of being able to focus on innovation.
Imagine how many ideas — including yours — fade into obscurity, or are left in the hands of the wrong people.
Your ideas have potential! Granted, they must be pressure-tested, but it’s reasonable to expect them to be given a fair chance to succeed.
You need someone you can trust who will nurture your ideas, guide your team, and develop concepts into authentic experiences that will exceed expectations, and generate real revenue.
Analyse
Stop wasting money on the wrong marketing and product ideas.
Empathise
Identify and attract the relevant customers, for legitimate reasons to the most sustainable solution.
Realise
Grow your revenue and nurture long-term relationships with your customers.
Why Choose me?
To realise your vision, I draw on a wide range of evidence-based, innovative design-driven interventions tailored to specifically to your needs.
I’ve helped business leaders, teams, and organisations generate business growth with a notable return on investment while delivering unrivalled ways to delight their customers. I am a consultant and creative entrepreneur with over 15 years of experience in marketing, product strategy, and mobile digital transformation for various companies, including Deloitte.
Customers expect positively-charged, and memorable experiences. It would help if you had someone you could trust to nurture your ideas, guide your team, and develop concepts into authentic experiences that will exceed expectations and generate real revenue.
Let’s talk about how I can help you with: ‘Marketing & Advertising’, ‘Innovation’, ‘Experience Design’, ‘Design Thinking’, ‘User Experience & Service Design’, ‘Event Design’, ‘Business & Technology Consultancy’, Training, Coaching, ‘LEGO® SERIOUS PLAY® Method’ Playmobil Pro and Podcast Production.
#userexperiencedesign #informationarchitecture #mobilestrategy #ux #MMA #creativestrategy #servicedesign #marketing #digitalmarketing #customerexperience #technology #design #playmobilpro #collaborativedesign #designthinking #scrum #altMBA #strategy #productmanager #CoEE #Podcast
The Plan
You are unique. Let’s co-produce a bespoke approach that starts with a conversation;
Let’s schedule a risk-free appointment, draw up a plan of action, execute that plan together, and measure and track the success.
Certified Design Thinking Facilitator
Certified LEGO® SERIOUS PLAY® Facilitator.
Certified Event Designer
Certified SCRUM Master
Certified Practitioner of Human-Centered Design – LUMA Institute
Services
What?
If you aren’t one of my existing clients, you may ask, “what does this guy do?”
That’s a fair question. Here are some of the things I do, but I start with the premise that Marketing and Product Management are not mutually exclusive. Many products fail because marketing becomes an afterthought.
Marketing Strategy
- Digital and Social Marketing
- Event and Activations
- Internal Communications
- Creative Strategy
Design Strategy
- UX strategy and research
- Service Design
- Product Management
- Event Design Strategy
Podcasting
- Platform and Content Strategy
- Marketing Strategy
- Planning and production services
- Training & Coaching
Some of Werner’s
Real Facts
Experience by the numbers.
20
+
Years in experience
35
+
Brands helped worldwide
4
Creative strategy certifications
Clients Say
…fun to work with him!
Werner is the guru of human centric transformations, service design, CX and UX. He is also a powerful, truly “native” marketer in the best meaning of that word. His facilitation skills are remarkable. Werner is able to extract powerful insights and translate it into a very robust process to drive meaningful and truly transformational products and experiences. We have collaborated throughout the years within different capacities and roles. Everything Werner managed to co-create with us, for us or through us was always top notch, hitting the bull’s eye each and every time. He is structured, driven, pragmatic and cutting edge at the same time. And it is so fun to work with him! I would always welcome Werner in my team.
Magdalena JonczakVP Digital - Liberty Global
I would work with Werner again any time.
Werner has been a key professional in my team. He has a great mix of consulting and creative experience, which made him well respected by both clients and colleagues. Everybody quickly realizes Werner can teach you a thing or two. Next to that he is one of the most easy-going, funny and considerate colleagues I’ve every worked with.
I would work with Werner again any time.
Wout HermansDirector of Customer Success EMEA & APAC at Mural
A creative soul who can pour his passion into your project
“Working with Werner was a blast. Superb idea generator, on the fly connection maker, great facilitator. Thanks to his help with designing experiences, TEDxWarsaw 2019 became an unforgettable event for the audience and a new benchmark for the organizing team. If you need a creative soul who can pour his passion into your project, look no further.”
Adam LiwinskiTedX Warsaw 2019 Project Manager
If someone asks me if they should work with you – I will definitely
From the beginning, I had a feeling that we understand each other and that you understand our needs. You made the whole process easy. After we started working I become certain that we will have something great in the end. The way you approached all stakeholders convinced me that you know what you are doing and have particular ideas and solutions for us. Now, after the job is done, we have our store online and it’s crazy. We have great reviews, people like how the store looks like, how it feels it’s ours, and shelves are empty 😉 If someone asks me if they should work with you – I will definitely
Aleksandra JarośkiewiczCD Project RED | eCommerce Director
Extensive experience
“I had a pleasure to work with Werner Puchert on concept development for a brand new initiative. His expertise in process design allows my whole team to move forward through the unknown of building something out of thin air. It is clearly visible to me that Werner has extensive experience in modern ways of working and knows lots of methods which support creative work. On top of that, he is skilful at sharing them in easy to comprehend way. I find cooperation with Werner highly rewarding. It truly kick-started our project, which is currently just before implementation and official reveal.”
Gustaw JakubowskiIntrapreneur in IKEA Poland | Regional Marketing Manager
Superior digital and interpersonal skillset
“When we ventured on the path to build an online learning system for the Event Design Certificate Program we needed to call in a digital expert to lead us to successful completion. Werner has been instrumental with his superior digital and interpersonal skillset to equip us with the options and develop the knowledge to make it happen. His drive, positive attitude and willingness to collaborate across time and space enabled us to deliver this massive project in 6 months. As a result, Werner has been embedded into our collective and is a well-liked contributor to projects. We can only but recommend him and we look forward to welcoming him again and again.”
Ruud Janssen, DES, CMMDesigner | Strategic Advisor | Facilitator | Author Event Design Handbook | co-creator #EventCanvas
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