Positive delay experience – CX Tip of the Day

When a customer is waiting, your communication *is* the experience.

Reframe delays from a service failure to a critical trust-building touchpoint. Proactive, transparent updates don’t just reduce support tickets; they prevent abandonment during the crucial acquisition phase, directly protecting your conversion funnel.

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Stage: Acquisition and Conversion
Trend: Always One Step Ahead – Social signal: Growing emphasis on proactive communication to manage customer expectations during delays, fostering transparency and trust by keeping customers informed in real-time.

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