Consistent transition communication – CX Tip of the Day

Are your service transitions sounding like a rumor mill? Before the change, create ONE shared messaging playbook for all teams and channels. This ensures customers hear a single, trusted voice, not confusing chatter.

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Stage: Growth, Retention, and Churn Management
Trend: Consistency Across Channels – Values shift: Increasing focus on consistency during service changes, ensuring clear and uniform communication across all channels to minimise customer confusion during moves or modifications

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